Marketing Specialist job at Cranial Technologies in US National

Title: Marketing Specialist (Remote)

Location: Remote

Job Description

Cranial Technologies is the only company in the world completely dedicated to researching, diagnosing, and treating plagiocephaly (commonly called flat head syndrome). With over 400,000 babies successfully treated, we are the plagiocephaly experts and the leader in pediatric cranial shaping orthoses.

Cranial Technologies also provides treatment with EarWell® to correct infant ear shapes without surgery. With over 600,000+ successful outcomes, EarWell® is a proven, non-invasive treatment option for families.

This is a remote opportunity with 10% travel for in-person meetings.

We are looking for a full-time Marketing Specialist to join our Marketing team. This is a growth-focused role designed for someone early in their marketing career who wants hands-on exposure to digital, creative, and operational marketing. You’ll gain experience across web, content, and campaign execution while being mentored to take on increasing ownership over time.

Key Responsibilities

Creative Strategy & Design for Performance Marketing

Create high-quality visual assets across print, digital advertising, social media, and website environments.

Expert in Adobe Creative Suite (Premiere Pro, Illustrator, Photoshop, InDesign) and Canva.

Partner with Quality & Compliance to ensure all creatives are compliant with regulatory, brand, and clinical standards.

User-Generated Content (UGC) Curation

Source, curate, and organize UGC from patients, agencies, and influencers to support campaign and channel goals.

Collaborate with external agencies and influencers to produce authentic, performance-driven content aligned with brand guidelines.

Website & Landing Pages

Design, build, and optimize web and landing pages to support demand generation and commercial goals.

Lead A/B testing initiatives to improve conversion rates, user experience, and content performance.

Partner with external vendors to implement new templates, components, and design modules.

Support broader marketing and commercial initiatives, ensuring seamless execution across campaigns and channels.

Requirements & Qualifications

Bachelor’s degree preferred; 1–3 years of marketing or digital experience.

Experience with CMS platforms and a willingness to learn new tools.

Strong communicator: organized, adaptable, collaborative, and proactive in a fast-paced environment.

We offer an excellent benefits package

Medical, Vision, and Dental Insurance

401k Retirement Plan

3.5 Weeks Paid Time Off plus 7 paid Holidays

Life Insurance

Short/Long Term Disability Insurance

The pay range for this position is $65,000-$80,000 depending on experience.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

You will receive a confirmation email stating your application has been submitted. Once your application has been reviewed, you should receive an update on your status via email. Please keep an eye on your spam and junk mail. Please no phone calls regarding the position.

If you are unable to submit your application, please email the recruiting department at [email protected] for assistance.