[Remote] Manager, Social Strategy

Note: The job is a remote job and is open to candidates in USA. Octagon, the world’s premier global sports marketing agency, is seeking a Manager, Social Strategy to join its growing digital strategy practice. The role involves developing innovative and data-driven social media strategies, executing social campaigns, and collaborating with clients and teams to enhance brand engagement in the CPG space.

Responsibilities

• Develop innovative and data-driven social media strategies for Instagram, TikTok, and X/Twitter
• Build social campaigns based on insights, industry benchmarks, and emerging trends in marketing
• Prepare monthly content calendars spanning multiple content streams, applying critical thinking to determine the optimal times and channels to post
• Partner with the creative team to identify assets needed for social promotion across channels
• Utilize social listening and measurement tools to research conversations and audiences, providing data-driven recommendations
• Craft and present social strategy recommendations to clients and share the rationale behind the recommendations
• Assess programs and provide valuable real-time insights and optimization strategies, along with post-campaign recaps
• Spot trends, creators, and conversations and make recommendations on when the brand should jump in
• Collaborate with the client team to communicate updates, address common issues, and provide insights that help shape future content
• Assess programs and provide valuable real-time insights and optimization strategies, along with post-campaign recaps
• Supervise a community manager, offering mentorship and support to help them develop their skills

Skills

• 3-4 years of proven experience in social media strategy and/or community management.
• Highly proficient in crafting, executing, and optimizing social media campaigns and amplification strategies
• Expertise in managing multiple projects from development through execution
• Strong experience with social listening tools; has worked with platforms such as Infegy, Brandwatch, etc., and can pull out key findings and storytelling opportunities from the data
• Highly skilled in crafting social POV’s for client programs
• Excellent written and verbal communication skills
• Deep attention to detail and an understanding of the importance of accuracy, as much of the work is consumer and client-facing
• Proficiency with PowerPoint and ability to build and deliver client-facing presentations
• You are creative; you can generate innovative ideas and collaborate effectively with creative and design teams.
• You’re ahead of what’s trending in social; what’s resonating with consumers, what platforms are growing, what content rises above the rest – and a passion for/expertise in sports, entertainment, music, and/or celebrity & lifestyle culture

Benefits

• Unlimited PTO policy – we understand you need time for play!
• Competitive medical/dental/vision insurance plans with FSA/HSA and Dependent Care FSA options. Pet Insurance for those who need it too!
• Generous Family and Parental Leave Policy (12 weeks) with eligibility extended to all parents regardless of gender or primary/secondary caregiver status
• Access to our parent company (IPG) Savings plan (401K program) with company match as well as an Employee Stock Purchase Plan (ESPP)
• Pretax Transportation/Commuter Benefits and Parent Travel Program
• Dedicated Mental Health resources including Headspace membership, Employee Assistance Program (CCA) and more
• Discount portal for everyday goods and services
• Employee Resource Groups and inclusive diversity programming and initiatives
• Personal Development programs

Company Overview

• Octagon is the world's leading sports and entertainment management and marketing company. It is a sub-organization of Interpublic Group. It was founded in 1983, and is headquartered in Norwalk, Connecticut, USA, with a workforce of 501-1000 employees. Its website is http://www.octagon.com.