Overview

REI Co-op is united around discovering, building and celebrating better ways of working in this world, all so that folks can find and pursue a love of the outdoors. When you work for the co-op, you do your best work with the support to live your best life. And as a member of the Product team, you play a part in shaping the future of the outdoors, for people and our planet.

Our product managers help drive our product vision and build experiences that are inspiring, inclusive, human, purposeful & trustworthy.

The Digital Commerce Product team is looking for a Senior Product Manager to lead the evolution of our Content Management System (CMS) into a Digital Experience Platform (DXP), enabling teams to quick launch, test, scale and personalize digital experiences. We’re looking for an experienced product manager with a deep understanding of composable publishing platforms; intuitive, author-friendly tools; and seamless integration with personalization engines. The ability to build the platform, scale adoption, and steer business processes will be critical to the success of this role. This is an amazing opportunity to shape the platform that generates REI’s customer-facing experiences.

You'll be working with engineering teams, content operations, site publishers, stakeholders and leaders across the Co-op, including but not limited to Digital Merchandising, Marketing, and CX product teams.

You'll be expected to own the product vision, and clearly develop and articulate the platform’s value, strategy and roadmap to team members and stakeholders.

You'll join a fast-paced, passionate community where you'll be empowered to define best practices, discover and deliver impactful solutions to our customers, and drive the mission of the Co-op.

Responsibilities and Qualifications

Drives definition of the product vision and clearly translates the vision into clear requirements for the roadmap.

Responsible for the platform with a broad understanding of entire customer/stakeholder base. Expected to anticipate and deliver capabilities and services that enable the features and experiences of clients.
Effectively employs the tools and skills of Systems Thinking
Understands and builds out data value streams; identifying and resolving data quality concerns
Holistically builds solutions that can meet the needs of multiple lines of business, taking into consideration the operationalization of new capabilities and solutions
Leads a product team to solve broad, complex customer problems.
Develops qualitative and quantitative data insights from customer research, data analysis and business analytics to help drive solutions.
Consistently advocates effectively for the customer's point of view during product ideation.
Collaborates fluently with design and engineering to implement experiments. Recognizes dependencies, removes barriers, and ensures smooth product delivery.
Track the results of our experiments, using data to draw accurate conclusions and leverage those learnings to craft new tests.
Effectively communicates and aligns with multiple product teams and stakeholders to drive towards common goals.
Actively utilizes and helps improve product practices for the Co-op. Is a recognized expert in some aspect of product management.
Work with a cross functional product team to deliver solutions that create positive outcomes for our customers and business.

The 10+ Essentials (Platform) (the minimum knowledge, skills and abilities necessary to perform the job)

7+ years’ experience managing technical platforms – or 7+ years’ experience working on digital consumer products, including 5+ years’ experience as a Product Manager or equivalent combination of education and experience
2+ years working leading headless/composable content and experience management platforms
Experience integrating personalization capabilities into content/experience platforms
Experience working with and integrating design systems into experience management solutions
Experience working collaboratively with engineers, data analysts, solution & domain architects
Experience designing and executing product discovery and product optimization for internal tools and users
Ability to clearly communicate business value and outcomes of platform work to a wide variety of stakeholders
Technical fluency; comfort understanding and discussing technology concepts, schedule trade-offs and new opportunities with technical team members.
Capable of interpreting technical documents, including whitepapers and architectural diagrams, data mapping.
Fluency with API & microservice architecture design principles, able to clearly communicate platform benefits for service design choices, able to identify & evaluate opportunities for platform optimization
Proven track record of delivering impactful products / services to a broad customer base in an agile environment.
Proven ability to leverage data and insights to make informed product decisions including prioritization. Able to self-serve most data needs using the current infrastructure.
BA/BS in computer science, engineering, related disciplines or equivalent practical experience
Proven track record of effectively working across multiple divisions with competing objectives
Actively participates and collaborates with others on one's own team and across REI for the achievement of business goals.
Flexible in one's viewpoints and positions in order to support the direction taken by others at REI.
Uses business knowledge, innovative thinking, and sound judgment in the solution of problems or the pursuit of business opportunities.
Consolidates information from various sources including feedback from others to reach sound decisions.
Considers the ultimate impact of decisions and actions on internal and external customers.
Works smart by setting effective work goals, establishing priorities, and planning well in order to produce quality work.
Executes effectively by using resources efficiently, meeting deadlines, and keeping others informed of work plans and progress toward goals.
Clearly conveys and accurately receives information by a variety of methods and in various situations.
Builds rapport with all kinds of people inside and outside the organization.
Acts upon opportunities and involves and influences others in the accomplishment of worthwhile organizational goals.
Challenges the status quo, champions change and influences others to change.
Experience working with omnichannel retailer / systems preferred.

Closing

At REI, we believe the outdoors is for all. We are committed to becoming a fully inclusive, anti-racist, multicultural organization. We know that there's strength in our diversity – that each employee brings unique skills, experiences, and perspectives. Every day you are driving change, fostering a culture of respect, and knowing you're backed by benefits that support your whole life. To work towards this commitment and fulfill our brand promise of inspiring and enabling a life outside for everyone, we seek employees who demonstrate different ways of working, create a sense of belonging, and actively listen and learn.

Pay Transparency

We are committed to practices that promote pay equity and transparency. As required by applicable Pay Transparency laws, REI provides a range of compensation for roles that may be hired in locations under these requirements. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors.

REI offers all regular employees a generous employee discount, access to health benefits, a retirement savings plan and accrued time off. Click here for a detailed overview of benefits plans by employee profile.

Pay Range

$130,200.00 - $208,200.00 per year

Senior Digital Product Manager, Digital Content & Experience Platform

Job Type