Growth Marketing Strategist
RemoteRocketHubJob Description: • Develop and implement omni-channel demand generation campaigns aimed at attracting new qualified leads and upselling existing customers • Design and execute omni-channel campaigns to manage the marketing content calendar, ensuring alignment and timely execution across teams • Coordinate with BDRs and Sales teams to ensure marketing strategies effectively support sales goals, focusing on MQL generation and deal creation. • Utilize HubSpot to its full potential to monitor, analyze, and report on the effectiveness of marketing campaigns, optimizing strategies based on data-driven insights. • Support Compose.ly’s internal SEO and PPC initiatives to make search a reliable and consistent demand channel. • Proactively identify and resolve issues that impact marketing performance, using a combination of strategic foresight and tactical execution. • Maintain brand consistency across all marketing initiatives, upholding brand integrity. • Create processes that help us scale, maintaining the flexibility needed to innovate Requirements: • Experience developing and implementing growth marketing strategies for a high-growth B2B agency or brand • Minimum 1-2 years working with Hubspot • 3+ years experience in marketing or demand-focused roles • Comfortable with reporting and a bias for data-driven approach • Experience managing campaigns, performance metrics and budget allocation • Ability to identify trends, insights, and opportunities to continuously maximize opportunities for growth • Experience working with external/freelance resources • Experience utilizing marketing tools like Hubspot, Google Analytics, Google Search Console, SEMrush/Ahrefs, Webflow, etc. Benefits: • Great medical, dental, and vision plans • Life & disability • 401k retirement plan • Unlimited PTO and 11 paid holidays • Annual educational stipend towards your professional growth Apply tot his job
Job Type
- Job Type
- Full Time
- Location
- Kenya
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